Starting an online course can feel like walking into a room full of strangers who already know each other. For students—especially adult learners juggling work, family, and other responsibilities—those first impressions matter a lot. The way we welcome them into the learning space can spark motivation that lasts or lead to early disengagement.
So, how can we ensure our online classrooms feel inviting and energizing from the start?
Here are a few strategies we’ve found especially helpful:
- Share a short welcome video that introduces us and sets a warm, inclusive tone for the course.
- Use a low-stakes, personal icebreaker activity. Invite students to post a photo, story, or reflection that helps us get to know them as individuals.
- Make course goals clear and relevant. When students understand how the content relates to their lives, careers, or goals, their engagement naturally increases.
Offering choices in assignments also supports motivation. When adult learners can select topics that resonate with their experiences, they’re more likely to take ownership of their learning.
These small design decisions can make a significant difference in whether students feel like they’re merely completing tasks or genuinely participating in a meaningful learning journey.
What are some ways you create a motivating first week in your online course? We invite you to share your experiences in our “Conversations on Online Teaching and Learning” forum.
Further Reading
For more strategies and practical guidance on online teaching and learning, explore our books:
· Motivating and Retaining Online Students: Research-Based Strategies That Work (2014) - Discover evidence-based practices to keep online learners engaged and committed throughout their learning journey.
· Managing Online Instructor Workload: Strategies for Finding Balance and Success (2011) - Learn how to design, deliver, and manage online courses effectively, while maintaining work-life balance as an instructor.
· Creating a Sense of Presence in Online Teaching: How to “Be There” for Distance Learners (2010) - Explore practical ways to foster connection, engagement, and support in online learning environments.
Do you have ideas, reflections, or questions? We invite you to share them in the “Conversations on Online Teaching and Learning” forum, moderated by Simone Conceição and Rosemary Lehman.